Target Audience Via Social Networking

Social Networking in this era has become a great way for people to communicate. It is a great way of promoting Web 2.0 as it allows you to upload images and videos. We therefore took advantage of this social networking site and uploaded a video of Joe and Louise singing the song that we are going to use for our music video.

Once we have uploaded it to Facebook we will write a comment asking people to view it and therefore leave comments, which will enable us to gain some audience feedback and also narrow down our potential target audience.



From this audience feedback we have realised that our target audience seems to be teenage girls between the ages of 15-20. When we create our music video we shall consider the target audience and see if features we may include in our music video are appropriate for our target audience.